E-WERK Luckenwalde
Subject
Visual identity for contemporary art & power space outside of Berlin
Client
E-WERK Luckenwalde
Artistic Directors
Helen Turner
Pablo Wendel (Performance Electrics)
Culture and Development Assistant
Myrina Andrack
Website built by
Kenn Hartwig
Electric cloud drawing by
Natascha Matzat
Typeface
Monument Grotesk, kindly supplied by Dinamo, Basel/Berlin
In 2019 artist Pablo Wendel and curator Helen Turner reopened Luckenwalde's former coal power station as E-WERK Luckenwalde (EW), producing sustainable energy and contemporary art as one.
For EW's visual identity we combined clear-cut International Style typography with a drawing derived from an original stained glass window at the buildings entrance, dating back to 1913.
Aside to the identity, we conceived a campaign for 'Kunststrom', EW's inaugural exhibition in 2019.